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Excelle Sports Signs Off

Dear Excelle Sports Readers,

We have bad news and good news. The bad news is that we have made the hard decision to close Excelle Sports. For more than two years, we have built Excelle with the goals of increasing women’s sports coverage and telling the amazing stories of female athletes. But investors and sponsors proved more elusive than expected. We are so thankful to our incredible team and to our freelancers. Thanks to our investors, advisors, sponsors, athletes and coaches councils, and, most importantly to you — our readers. We appreciate your belief in our mission.

The GOOD news is that, with your help we have made a difference. Our content raised awareness of why there are needs to be more than the 4% of media coverage currently dedicated to women’s sports. We wrote 5,745 articles on athletes all over the world, 2.6 million visitors from 193 countries read our stories and 30 incredible Athletes volunteer to be ambassadors.

We hope that our efforts have inspired more publications and sites to write about female athletes. They are worth it.

Kim Donaldson & Cat Osborne

Founders of Excelle Sports

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